TATA Ultra Marathon: Breaking Barriers in Race Merch

We were tasked with designing and delivering a diverse, innovative, and high-utility merchandise range for the TATA Ultra Marathon (TUM) 2025-26 season, intended to set a new design standard in the Indian marathon space. The entire collection was unified under the theme **'BREAKING BARRIERS'**

TATA Ultra Marathon (TATA Group)
#POSM#Tata#Product Design
TATA Ultra Marathon: Breaking Barriers in Race Merch

Team

Harshit Sharma

Harshit Sharma

Concept, Illustration
Vincent Alexander

Vincent Alexander

Lead Copy